Author
Kotler, Philip
27
Chartered Institute of Marketing
15
American Marketing Association
11
Baker, Michael J. (Michael John), 1935-
10
Piercy, Nigel
10
Hooley, Graham J.
9
Jobber, David, 1947-
9
Malhotra, Naresh K.
8
McDonald, Malcolm, 1938-
8
Sheth, Jagdish N.
8
Stotlar, David Kent, 1952-
8
Armstrong, Gary (Gary M.)
7
Baverstock, Alison
6
Dibb, Sally
6
Ellis-Chadwick, Fiona
6
Institute of Marketing
6
Newman, Bruce I.
6
Smith, Aaron, 1972-
6
Wirtz, Jochen
6
Baines, Paul, 1973-
5
Desbordes, Michel
5
Fill, Chris
5
Forsyth, Patrick
5
Kolb, Bonita M.
5
Lovelock, Christopher H.
5
Nicoulaud, Brigitte
5
Schwarz, Eric C.
5
Turow, Joseph
5
Westerbeek, Hans
5
Wilson, R. M. S. (Richard Malcolm Sano), 1946-
5
Aaker, David A.
4
Brown, Stephen, 1955-
4
Chadwick, Simon, 1964-
4
Cornwell, T. Bettina
4
Godin, Seth
4
Hunter, Jason D.
4
Pitts, Brenda G.
4
Shaw, Stephen, 1950-
4
Sutton, William Anthony, 1951-
4
Australian & New Zealand Marketing Academy
3
Bateson, John E. G.
3
Berman, Barry
3
Brittain, Paul
3
CAM Foundation
3
Chaston, Ian
3
Christopher, Martin
3
Cox, Roger, 1936-
3
Doyle, P. (Peter), 1943-
3
Evans, Joel R.
3
Fahy, John, 1962-
3
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