Customer co-creation and exploration of emerging technologies: The mediating role of managerial attention and initiatives
Prior research has emphasized the importance of organizational focus on exploratory behavior in response to the emergence of a revolutionary core technology and the associated uncertainties. The question of why some organizations are more successful than others at realizing and reacting to such a ne...
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Main Authors: | , , |
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Format: | Default Article |
Published: |
2016
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Subjects: | |
Online Access: | https://hdl.handle.net/2134/26496 |
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