New perspectives in internet retailing: a review and strategic critique of the field
Purpose – The primary aim of this paper is to critically review the literature that explicitly addresses the adoption and application of internet technologies, by retailers, for the promotion and sale of merchandise. In particular, this study seeks to present a holistic and critical review of what i...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Default Article |
| Published: |
2006
|
| Subjects: | |
| Online Access: | https://hdl.handle.net/2134/10126 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|