Sport social responsibility

This chapter sets out to describe the concept of Corporate Social Responsibility (CSR) and its application to the business of sport. Increasingly, sports teams and franchises operate as a business, with the inherent responsibilities as a business to stakeholders, investors, sponsors and the communit...

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Bibliographic Details
Main Author: James Skinner
Format: Default Book chapter
Published: 2010
Subjects:
Online Access:https://hdl.handle.net/2134/22810
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