AR in-store solutions for different fashion retail environments: retailers’ perspectives

Fashion retail has faced immense changes in the rapid development of e-Commerce. This has created significant uncertainty for traditional shopping, and Covid-19 worsens this situation. To improve the consumer shopping experience and increase sales revenue for fashion retailers, we need to reveal wha...

Full description

Saved in:
Bibliographic Details
Main Authors: Liangchao Xue, Christopher J. Parker, Cathryn Hart
Format: Default Conference proceeding
Published: 2022
Subjects:
Online Access:https://hdl.handle.net/2134/19107149.v1
Tags: Add Tag
No Tags, Be the first to tag this record!