AR in-store solutions for different fashion retail environments: retailers’ perspectives
Fashion retail has faced immense changes in the rapid development of e-Commerce. This has created significant uncertainty for traditional shopping, and Covid-19 worsens this situation. To improve the consumer shopping experience and increase sales revenue for fashion retailers, we need to reveal wha...
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Main Authors: | , , |
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Format: | Default Conference proceeding |
Published: |
2022
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Subjects: | |
Online Access: | https://hdl.handle.net/2134/19107149.v1 |
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