‘They Are Not like […] Pamela Hódi […] constantly showing off’—How Hungarian tweens negotiate fame through Disney Princesses

Ever since Disney Princesses were established as a marketing brand in 2000, they have become a famous ‘phenomenon’ that has been commercially successful, popular, and adored, but one that has also received much criticism from scholars and consumers alike. Although audience research has gained increa...

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Bibliographic Details
Main Author: Anna Zsubori
Format: Default Article
Published: 2021
Online Access:https://hdl.handle.net/2134/17314493.v1
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