Marketing strategy and competitive positioning / Graham Hooley, Brigitte Nicoulaud, John M. Rudd, Nick Lee.

Marketing strategy and competitive positioning / Graham Hooley, Brigitte Nicoulaud, John M. Rudd, Nick Lee.

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Bibliographic Details
Main Authors: Hooley, Graham J. (Author), Nicoulaud, Brigitte (Author), Rudd, John M. (Author), Lee, Nick, 1975- (Author)
Format: Book
Language:English
Published: Harlow, England : Pearson, 2020.
Edition:Seventh edition.
Subjects:
Target marketing.
Marketing > Management.
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marketing 1
planning 1
strategy 1
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London Library - London

Shelfmark: 658.8/HOO
658.8/HOO
Copy [0404869874] Available
Copy [0404869882] Available
Copy [0404869890] Available
Copy [0404869904] Available

Pilkington Library - Pilkington Main Collection

Shelfmark: 658.8/HOO
Copy [0404869653] Checked out – Due: 20-05-2024
Copy [0404869645] Checked out – Due: 20-05-2024
Copy [0404869688] Checked out – Due: 20-05-2024
Copy [0404869661] Checked out – Due: 20-05-2024
Copy [040486967X] Checked out – Due: 20-05-2024

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