Branding in five and a half steps : the definitive guide to the strategy and design of brand identities / Michael Johnson. the definitive guide to the strategy and design of brand identities /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London :
Thames & Hudson,
2016.
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| Subjects: | |
| Tags: |
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graphic
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| 100 | 1 | |a Johnson, Michael, |d 1964- |e author. | |
| 245 | 1 | 0 | |a Branding in five and a half steps : |b the definitive guide to the strategy and design of brand identities / |c Michael Johnson. |
| 264 | 1 | |a London : |b Thames & Hudson, |c 2016. | |
| 300 | |a 320 pages : |b illustrations (colour, and black and white) ; |c 26 cm | ||
| 336 | |a text |2 rdacontent | ||
| 336 | |a still image |2 rdacontent | ||
| 337 | |a unmediated |2 rdamedia | ||
| 338 | |a volume |2 rdacarrier | ||
| 500 | |a "with over 900 illustrations." | ||
| 504 | |a Includes bibliographical references (pages 310-315) and index. | ||
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Brand name products. | |
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