Symposium on measurement of consumer wants presented at the fifty-fourth annual meeting, American Society for Testing Materials, Atlantic City, N.J., June 21, 1951.

Symposium on measurement of consumer wants presented at the fifty-fourth annual meeting, American Society for Testing Materials, Atlantic City, N.J., June 21, 1951. presented at the fifty-fourth annual meeting, American Society for Testing Materials, Atlantic City, N.J., June 21, 1951.

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Bibliographic Details
Corporate Authors: Symposium on Measurement of Consumer Wants Atlantic City, N.J., American Society for Testing and Materials, American Society for Testing and Materials. Meeting, Administrative Committee on Ultimate Consumer Goods
Other Authors: Olmstead, Paul S., Dennis, Albert E., Ball, H. J.
Format: eBook
Language:English
Published: Philadelphia, Pa. : American Society for Testing and Materials, c1952.
Series:Journal of ASTM International. STP 117.
Subjects:
Market surveys > Congresses.
Consumers > Congresses.
Interviewing > Congresses.
Online Access:https://compass.astm.org/document/?contentCode=ASTM%7CSTP117-EB%7Cen-US
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