Global marketing & advertising : understanding cultural paradoxes / Marieke de Mooij. understanding cultural paradoxes /
Saved in:
Main Author: | |
---|---|
Format: | Book |
Language: | English |
Published: |
Los Angeles :
SAGE,
2019.
|
Edition: | 5th edition. |
Subjects: | |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Item Description: | Previous edition: 2013. |
---|---|
Physical Description: | xx, 488 pages : illustrations ; 24 cm |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781544318141 1544318146 |