Marketing metaphors and metamorphosis edited by Philip J. Kitchen.
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| Other Authors: | |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Basingstoke :
Palgrave Macmillan,
c2008.
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| Subjects: | |
| Online Access: | https://www.vlebooks.com/vleweb/product/openreader?id=LBORO&isbn=9780230227538 |
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|---|---|---|---|
| 001 | AH12708670 | ||
| 007 | cr|||||||||||| | ||
| 003 | StDuBDS | ||
| 005 | 20190624153127.0 | ||
| 008 | 080410s2008 enka sb 001 0 eng d | ||
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| 020 | |a 9780230227538 (e-book) | ||
| 020 | |a 9781403998613 | ||
| 040 | |a StDuBDS | ||
| 082 | 0 | 4 | |a 658.8 |
| 245 | 0 | 0 | |a Marketing metaphors and metamorphosis |h [electronic resource] |c edited by Philip J. Kitchen. |
| 264 | 1 | |a Basingstoke : |b Palgrave Macmillan, |c c2008. | |
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Marketing |x Management. | |
| 650 | 0 | |a Communication in marketing. | |
| 700 | 1 | |a Kitchen, Philip J. | |
| 856 | 4 | 0 | |u https://www.vlebooks.com/vleweb/product/openreader?id=LBORO&isbn=9780230227538 |
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||