Consumer.ology : the market research myth, the truth about consumers and the psychology of shopping / Philip Graves. the market research myth, the truth about consumers and the psychology of shopping /

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Bibliographic Details
Main Author: Graves, Philip
Format: Book
Language:English
Published: London : Nicholas Brealey, 2010.
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Description
Physical Description:viii, 216 p. ; 24 cm.
ISBN:9781857885507
1857885503