Niche envy marketing discrimination in the digital age / Joseph Turow.

Niche envy marketing discrimination in the digital age / Joseph Turow. marketing discrimination in the digital age /

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Bibliographic Details
Main Author: Turow, Joseph
Format: eBook
Language:English
Published: Cambridge, Mass. ; London : MIT, 2006.
Subjects:
Consumer profiling.
Market segmentation.
Marketing > Technological innovations.
Customer services > Technological innovations.
Online Access:http://ieeexplore.ieee.org/xpl/bkabstractplus.jsp?bkn=6267348
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http://ieeexplore.ieee.org/xpl/bkabstractplus.jsp?bkn=6267348

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