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090501s2009 xxua b 001 0 eng |
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|a 2009018429
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|a 9780470401422
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|a 0470401427
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|a AP 17420
|2 rvk
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|a 658.827
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| 100 |
1 |
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|a Wheeler, Alina,
|d 1948-
|
| 245 |
1 |
0 |
|a Designing brand identity :
|b an essential guide for the entire branding team /
|c Alina Wheeler.
|
| 250 |
|
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|a 3rd ed.
|
| 260 |
|
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|a Hoboken, N.J. :
|b John Wiley & Sons,
|c c2009.
|
| 300 |
|
|
|a ix, 310 p. :
|b ill. (chiefly col.) ;
|c 29 cm.
|
| 504 |
|
|
|a Includes bibliographical references (p. 292-293) and index.
|
| 650 |
|
0 |
|a Brand name products.
|
| 650 |
|
0 |
|a Branding (Marketing)
|
| 650 |
|
0 |
|a Trademarks
|x Design.
|
| 650 |
|
0 |
|a Advertising
|x Brand name products.
|
| 952 |
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|a PILKINGTON
|b PILKINGTON
|c MAIN
|d 2015-01-13
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|q 2024-05-20
|r 2024-03-18
|s 2024-03-18
|w 2018-02-01
|y LONG
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