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Brand atlas : branding intelligence made visible / Alina Wheeler and Joel Katz. branding intelligence made visible /

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Bibliographic Details
Main Author:	Wheeler, Alina, 1948-
Other Authors:	Katz, Joel
Format:	Book
Language:	English
Published:	Hoboken, NJ : Wiley, c2011.
Subjects:	Brand name products. Branding (Marketing) Trademarks > Design.
Tags:	Add Tag No Tags, Be the first to tag this record!

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