The economy of brands / Jan Lindemann.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Basingstoke :
Palgrave Macmillan,
2010.
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| Subjects: | |
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| Physical Description: | ix, 184 p. : ill. ; 24 cm. |
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| Bibliography: | Includes bibliographical references (p. 174-179) and index. |
| ISBN: | 9780230232501 0230232507 |