Zag : the number-one strategy of high-performance brands : a whiteboard overview / by Marty Neumeier. the number-one strategy of high-performance brands : a whiteboard overview /

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Bibliographic Details
Main Author: Neumeier, Marty
Corporate Author: American Institute of Graphic Arts
Format: Book
Language:English
Published: Berkeley, Calif. : AIGA : New Riders, c2007.
Subjects:
Brand name products.
Brand name products > Planning.
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Description
Item Description:The title proper, other title information and statement of responsibility spread into four pages.
Physical Description:178 p. : ill. ; 21 cm.
Bibliography:Includes bibliographical references (p. 159-167) and index.
ISBN:9780321426772
0321426770

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