Implementing an integrated marketing communications strategy : how to benchmark and improve marketing communications planning in your business / Norman Hart. how to benchmark and improve marketing communications planning in your business /
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Format: | eBook |
Language: | English |
Published: |
London :
Thorogood Publishing,
1999.
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Online Access: | https://ebookcentral.proquest.com/lib/lboro/detail.action?docID=308969 |
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https://ebookcentral.proquest.com/lib/lboro/detail.action?docID=308969Online Resource - Electronic book
Copy [B305104] | Available |
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