APA Edition Citation

Smith, S. M., & Albaum, G. S. (2004). Fundamentals of marketing research / Scott M. Smith, Gerald Albaum. SAGE.

Chicago Edition Citation

Smith, Scott M., and Gerald S. Albaum. Fundamentals of Marketing Research / Scott M. Smith, Gerald Albaum. Thousand Oaks, Ca.; London: SAGE, 2004.

MLA Edition Citation

Smith, Scott M., and Gerald S. Albaum. Fundamentals of Marketing Research / Scott M. Smith, Gerald Albaum. SAGE, 2004.