Building global biobrands : taking biotechnology to market / Françoise Simon, Philip Kotler. taking biotechnology to market /

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Bibliographic Details
Main Author: Simon, Françoise
Other Authors: Kotler, Philip
Format: Book
Language:English
Published: New York ; London : Free Press, 2003.
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Pilkington Library - Pilkington Main Collection

Shelfmark: 658.8096606/SIM
Copy [0402974948] Available