Marketing management for nonprofit organizations / Adrian Sargeant.
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Oxford :
Oxford University Press,
2004.
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Edition: | 2nd ed. |
Subjects: | |
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Item Description: | Previous ed.: 1999 Includes index |
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Physical Description: | 352 p. ; 25 cm. |
ISBN: | 0199271828 |