Content critical : gaining competitive advantage through high-quality Web content / Gerry McGovern, Rob Norton. gaining competitive advantage through high-quality Web content /

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Bibliographic Details
Main Author: McGovern, Gerry
Other Authors: Norton, Rob
Format: Book
Language:English
Published: Harlow : Financial Times Prentice Hall, 2002.
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245 1 0 |a Content critical :  |b gaining competitive advantage through high-quality Web content /  |c Gerry McGovern, Rob Norton. 
260 |a Harlow :  |b Financial Times Prentice Hall,  |c 2002. 
300 |a ix, 241 p. :  |b ill. (pbk) ;  |c 21 cm. 
504 |a Includes bibliographies and index 
700 1 |a Norton, Rob 
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