APA Edition Citation

Gilmore, J. H., & Pine, B. J. (2000). Markets of one : creating customer-unique value through mass customization / edited with an introduction by James H. Gilmore and B. Joseph Pine II: Creating customer-unique value through mass customization. Harvard Business School.

Chicago Edition Citation

Gilmore, James H., and B. Joseph Pine. Markets of One : Creating Customer-unique Value Through Mass Customization / Edited with an Introduction by James H. Gilmore and B. Joseph Pine II: Creating Customer-unique Value Through Mass Customization. Boston, Mass.: Harvard Business School, 2000.

MLA Edition Citation

Gilmore, James H., and B. Joseph Pine. Markets of One : Creating Customer-unique Value Through Mass Customization / Edited with an Introduction by James H. Gilmore and B. Joseph Pine II: Creating Customer-unique Value Through Mass Customization. Harvard Business School, 2000.