Franklin, C. (2002). Why innovations fail / Carl Franklin; foreword by Trevor Baylis. Spiro.
Chicago Edition CitationFranklin, Carl. Why Innovations Fail / Carl Franklin; Foreword by Trevor Baylis. London: Spiro, 2002.
MLA Edition CitationFranklin, Carl. Why Innovations Fail / Carl Franklin; Foreword by Trevor Baylis. Spiro, 2002.
Warning: These citations may not always be 100% accurate.