Marketing science
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| Corporate Author: | |
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| Format: | Serial |
| Language: | English |
| Published: |
Institute for Operations Research and the Management Sciences.
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| Online Access: | https://pubsonline.informs.org/journal/mksc |
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| Format: | Access: Internet. |
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| ISSN: | 1526548X 07322399 |
| Access: | Login to VPN Client for off campus access. |