Videostyle in presidential campaigns : style and content of televised political advertising /. style and content of televised political advertising /.

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Bibliographic Details
Main Author: Kaid, Lynda Lee
Other Authors: Johnston, Anne
Format: Book
Language:English
Published: Westport, Conn. ; : Praeger, 2001.
Series:Praeger series in political communication,
Subjects:
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245 1 0 |a Videostyle in presidential campaigns :  |b style and content of televised political advertising /. 
260 |a Westport, Conn. ; :  |b Praeger,  |c 2001. 
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504 |a Includes bibliographical references (p. [203]-220) and index 
650 0 0 |a Advertising, Political  |z United States 
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