Seeing spots : a functional analysis of presidential television advertisements, 1952-1996 /. a functional analysis of presidential television advertisements, 1952-1996 /.
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Westport, Conn. :
Praeger,
1999.
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| Series: | Praeger series in political communication,
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| Subjects: | |
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| 100 | 1 | |a Benoit, William L | |
| 245 | 1 | 0 | |a Seeing spots : |b a functional analysis of presidential television advertisements, 1952-1996 /. |
| 260 | |a Westport, Conn. : |b Praeger, |c 1999. | ||
| 300 | |a xii, 238 p. : |b ill. ; |c 24 cm. | ||
| 490 | 0 | |a Praeger series in political communication, | |
| 504 | |a Includes bibliographical references | ||
| 650 | 0 | 0 | |a Presidents |z United States |x Election |
| 650 | 0 | 0 | |a Advertising, Political |z United States |
| 650 | 0 | 0 | |a Television in politics |z United States |
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