Cases in international marketing / Jean-Pierre Jeannet ... (et al.).
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Format: | Book |
Language: | English |
Published: |
Englewood Cliffs, N.J. :
Prentice Hall,
1995.
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Edition: | 2nd ed. |
Subjects: | |
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Item Description: | Rev. ed. of Cases in international marketing / Christopher Gale. 1986. |
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Physical Description: | xv, 461 p. : ill., maps ; 24 cm. |
ISBN: | 0130374741 |