An introduction to qualitative market research / Mike Imms and Gill Ereaut.

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Bibliographic Details
Main Author: Imms, Mike
Other Authors: Ereaut, Gill
Format: Book
Language:English
Published: London : SAGE, 2002.
Series:Qualitative market research : principle and practice ; 1
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Pilkington Library - Pilkington Main Collection

Shelfmark: 658.83/IMM
Copy [0402666615] Available
Copy [040259763X] Available