Yadin, D. L. (2002). The international dictionary of marketing : over 2,000 professional terms & techniques / Daniel L. Yadin: Over 2,000 professional terms & techniques. Kogan Page.
Chicago Edition CitationYadin, Daniel L. The International Dictionary of Marketing : Over 2,000 Professional Terms & Techniques / Daniel L. Yadin: Over 2,000 Professional Terms & Techniques. London: Kogan Page, 2002.
MLA Edition CitationYadin, Daniel L. The International Dictionary of Marketing : Over 2,000 Professional Terms & Techniques / Daniel L. Yadin: Over 2,000 Professional Terms & Techniques. Kogan Page, 2002.
Warning: These citations may not always be 100% accurate.