Creating breakthrough products : innovation from product planning to program approval / Jonathan Cagan, Craig M. Vogel ; foreword by Bruce Nussbaum. innovation from product planning to program approval /
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Main Author: | Cagan, Jonathan, 1961- |
---|---|
Other Authors: | Vogel, Craig M. |
Format: | Book |
Language: | English |
Published: |
Upper Saddle River, NJ :
Prentice Hall,
2001.
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Subjects: | |
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