Dictionary of marketing terms.
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Hauppauge, N.Y. ; [Great Britain] :
Barron's,
c2000.
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Edition: | 3rd ed. /. |
Series: | Barron's business guides
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Subjects: | |
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Item Description: | Previous ed.: / by Betsy-Ann Tofler, Jane Imber. 1994 |
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Physical Description: | vii, 600 p. : ill. (pbk.) ; 18 cm. |
ISBN: | 0764112147 |