The international marketing of travel and tourism : a strategic approach / François Vellas and Lionel Bécherel. a strategic approach /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Basingstoke :
Macmillan,
1999.
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| Subjects: | |
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| Physical Description: | xxi,329p. : ill. (cased) ; 25cm. |
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| ISBN: | 9780333717592 9780333717585 0333717589 |