APA Edition Citation

Quelch, J. A., & Bartlett, C. A. (1999). Global marketing management / [edited by] John A. Quelch, Christopher A. Bartlett (4th ed.). Addison-Wesley.

Chicago Edition Citation

Quelch, John A., and Christopher A. Bartlett. Global Marketing Management / [edited by] John A. Quelch, Christopher A. Bartlett. 4th ed. Reading, Mass ; Harlow: Addison-Wesley, 1999.

MLA Edition Citation

Quelch, John A., and Christopher A. Bartlett. Global Marketing Management / [edited by] John A. Quelch, Christopher A. Bartlett. 4th ed. Addison-Wesley, 1999.