Profitable product management / Richard A. Collier.
Saved in:
Main Author: | Collier, Richard A. |
---|---|
Corporate Author: | Chartered Institute of Marketing |
Format: | Book |
Language: | English |
Published: |
Oxford :
Butterworth-Heinemann, on behalf of the Chartered Institute of Marketing,
1995
|
Series: | The marketing series.
|
Subjects: | |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Product management : value, quality, cost, price, profit and organization / H.E. Cook.
by: Cook, H. E.
Published: (1997) -
The product management handbook : your practical guide to improving and sustaining results / Richard S. Handscombe.
by: Handscombe, Richard S.
Published: (1989) -
Product management : strategy and organization / Edgar A. Pessemier.
by: Pessemier, Edgar A., 1922-
Published: (1982) -
Industrial product innovation : organisation and management / F.A. Johne.
by: Johne, F. A.
Published: (1985) -
Product innovation management : a workbook for management in industry / Knut Holt.
by: Holt, Knut
Published: (1988)