Marketing in the not-for-profit sector / Margaret Kinnell and Jennifer MacDougall.
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| Corporate Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Oxford :
Butterworth-Heinemann,
1997
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| Series: | CIM Marketing series.
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| Subjects: | |
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| Item Description: | Published on behalf of: The Chartered Institute of Marketing |
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| Physical Description: | vii, 242p ; 24cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0750622342 |