Milestones in mass communication research : media effects / Shearon A. Lowery, Melvin L. DeFleur. media effects /

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Bibliographic Details
Main Author: Lowery, Shearon A.
Other Authors: De Fleur, Melvin L. (Melvin Lawrence), 1923-
Format: Book
Language:English
Published: White Plains, N.Y. ; London : Longman, c1995.
Edition:3rd ed..
Subjects:
Mass media
Mass society
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Description
Physical Description:xv, 415 p ; 24 cm.
Bibliography:Includes bibliographical references
ISBN:0801314372

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