The management and marketing of services / Peter Mudie and Angela Cottam.
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Oxford :
Butterworth-Heinemann,
1993
|
| Series: | Contemporary business series
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 00899nxm-a2200253zn-4500 | ||
|---|---|---|---|
| 001 | 000327431 | ||
| 005 | 20180201111722.0 | ||
| 008 | 970213s1993----uk-a----W----00-----eng-- | ||
| 015 | |a b93Z4461 | ||
| 020 | |a 0750607890 | ||
| 082 | 0 | 4 | |a 658.8 |2 12A |
| 089 | |a 658.91 | ||
| 089 | |a 658.8093317 | ||
| 100 | 1 | |a Mudie, Peter | |
| 245 | 0 | 4 | |a The management and marketing of services / |c Peter Mudie and Angela Cottam. |
| 260 | |a Oxford : |b Butterworth-Heinemann, |c 1993 | ||
| 300 | |a xi,269p. : |b 85ill, tables (pbk) ; |c 25cm | ||
| 490 | 0 | |a Contemporary business series | |
| 504 | |a Includes bibliography and index | ||
| 650 | 0 | 0 | |a Service industries |x Marketing |
| 650 | 0 | 0 | |a Service industries |x Management |
| 700 | 1 | |a Cottam, Angela | |
| 952 | |0 0 |1 0 |4 0 |6 658_910000000000000_MUD |7 0 |9 444176 |a PILKINGTON |b PILKINGTON |c MAIN |d 1994-02-23 |l 47 |o 658.91/MUD |p 0400729571 |r 2008-12-12 |w 2018-02-01 |y LONG | ||
| 999 | |c 281218 |d 281218 | ||