The handbook of brand management / David Arnold ; researchers: Julie Gray and Miles Prescott.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London :
Century Business,
c1992
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| Subjects: | |
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Pilkington Library - Pilkington Main Collection
| Shelfmark: |
658.82/ARN |
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| Copy [040053097X] | Available |