Business analysis for marketing managers / (by) L.A. Rogers.
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| Corporate Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
London :
Heinemann (for) the Institute of Marketing and the CAM Foundation,
1978
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|---|---|---|---|
| 001 | 000202897 | ||
| 005 | 20180201102650.0 | ||
| 008 | 940223s1978----uk-a---------00-----eng-- | ||
| 020 | |a 0434917389 | ||
| 089 | |a 658.81 | ||
| 100 | 1 | |a Rogers, L. A. |q (Leonard Alfred), |d 1921- | |
| 245 | 1 | 0 | |a Business analysis for marketing managers / |c (by) L.A. Rogers. |
| 260 | |a London : |b Heinemann (for) the Institute of Marketing and the CAM Foundation, |c 1978 | ||
| 500 | |a With answers | ||
| 504 | |a Bibl.: p.50-55. - Index | ||
| 650 | 0 | 0 | |a Marketing |x Decision making |x Case studies |
| 710 | 2 | |a Institute of Marketing | |
| 710 | 2 | |a CAM Foundation | |
| 952 | |0 0 |1 0 |4 0 |6 658_810000000000000_ROG |7 0 |9 266379 |a PILKINGTON |b PILKINGTON |c MAIN |d 1994-02-23 |l 6 |o 658.81/ROG |p 017411701 |r 2011-05-02 |w 2018-02-01 |y LONG | ||
| 999 | |c 172088 |d 172088 | ||