APA Edition Citation

Taylor, B., & Wills, G. (1969). Pricing strategy : reconciling customer needs and company objectives: viewpoints of leading authorities: Reconciling customer needs and company objectives: viewpoints of leading authorities. Staples P.

Chicago Edition Citation

Taylor, Bernard, and Gordon Wills. Pricing Strategy : Reconciling Customer Needs and Company Objectives: Viewpoints of Leading Authorities: Reconciling Customer Needs and Company Objectives: Viewpoints of Leading Authorities. London: Staples P, 1969.

MLA Edition Citation

Taylor, Bernard, and Gordon Wills. Pricing Strategy : Reconciling Customer Needs and Company Objectives: Viewpoints of Leading Authorities: Reconciling Customer Needs and Company Objectives: Viewpoints of Leading Authorities. Staples P, 1969.