Cases in advertising and communications management / Stephen A. Greyser.
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Englewood Cliffs ; London :
Prentice-Hall,
c1981
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Edition: | 2nd ed. |
Subjects: | |
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Item Description: | Previous ed., 1972 |
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Bibliography: | Includes index |
ISBN: | 0131185136 |