Motivation in advertising : motives that make people buy / Pierre Martineau. motives that make people buy /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York :
McGraw-Hill,
1957.
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LEADER | 00572nam a2200145 ao4500 | ||
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001 | 000012159 | ||
005 | 20180201092011.0 | ||
008 | 860101s1957 xxua 000 0 eng | ||
089 | |a 659.1019 | ||
100 | 1 | |a Martineau, Pierre | |
245 | 1 | 0 | |a Motivation in advertising : |b motives that make people buy / |c Pierre Martineau. |
260 | |a New York : |b McGraw-Hill, |c 1957. | ||
650 | 0 | |a Advertising |x Psychological aspects | |
952 | |0 0 |1 0 |4 0 |6 659_101900000000000_MAR |7 0 |9 13812 |a PILKINGTON |b PILKINGTON |c MAIN |d 1994-02-23 |l 22 |o 659.1019/MAR |p 001098001 |r 2017-11-30 |w 2018-02-01 |y LONG | ||
999 | |c 10482 |d 10482 |