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Determinants of Consumer Attributions of Corporate Social Responsibility
Prior research has found attributions to mediate the relationship between the elements of corporate social responsibility (CSR) activities and consumer responses to firms; however, the question of what variables determine consumer attributions of CSR remains partially unaddressed. This article analy...
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| Published in: | Journal of business ethics 2016-10, Vol.138 (2), p.247-261 |
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| Main Authors: | , , |
| Format: | Article |
| Language: | English |
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| cited_by | cdi_FETCH-LOGICAL-c402t-3490b5332301d50705f8cef7a7108fed502c0da58c96aced8abe771181e46c303 |
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| cites | cdi_FETCH-LOGICAL-c402t-3490b5332301d50705f8cef7a7108fed502c0da58c96aced8abe771181e46c303 |
| container_end_page | 261 |
| container_issue | 2 |
| container_start_page | 247 |
| container_title | Journal of business ethics |
| container_volume | 138 |
| creator | Marín, Longinos Cuestas, Pedro J. Román, Sergio |
| description | Prior research has found attributions to mediate the relationship between the elements of corporate social responsibility (CSR) activities and consumer responses to firms; however, the question of what variables determine consumer attributions of CSR remains partially unaddressed. This article analyzes why consumers make attributions of CSR that are either positive (values-driven or strategic motives), or negative (stakeholder-driven or egoistic motives). The results obtained from two empirical studies (n = 197, n = 222) indicate that company–cause fit, corporate ability, and interpersonal trust have a positive influence on the motives that consumers attribute to CSR, whereas corporate hypocrisy has a negative effect. This research contributes to our understanding of the psychological mechanisms underlying impactful consumer judgments and provides guidance for organizations in responding to such evaluations. |
| doi_str_mv | 10.1007/s10551-015-2578-4 |
| format | article |
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This article analyzes why consumers make attributions of CSR that are either positive (values-driven or strategic motives), or negative (stakeholder-driven or egoistic motives). The results obtained from two empirical studies (n = 197, n = 222) indicate that company–cause fit, corporate ability, and interpersonal trust have a positive influence on the motives that consumers attribute to CSR, whereas corporate hypocrisy has a negative effect. 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| ispartof | Journal of business ethics, 2016-10, Vol.138 (2), p.247-261 |
| issn | 0167-4544 1573-0697 |
| language | eng |
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| source | EBSCOhost Business Source Ultimate; International Bibliography of the Social Sciences (IBSS); ABI/INFORM Collection; JSTOR Archival Journals and Primary Sources Collection【Remote access available】; Art, Design & Architecture Collection (Proquest) (PQ_SDU_P3); ABI/INFORM Global; Politics Collection; PAIS Index; Springer Link; ProQuest Social Science Premium Collection |
| subjects | Attitudes Attribution theory Brands Business and Management Business entities Business Ethics Consumer behavior Consumer behaviour Consumer goods industries Consumer motivation Consumers Corporate responsibility Corporate social responsibility Corporations Education Ethics Hypocrisy Management Patronage Perceptions Philosophy Quality of Life Research Retail stores Social responsibility Stakeholders Studies Values |
| title | Determinants of Consumer Attributions of Corporate Social Responsibility |
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