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Shen, George Chung-Chi
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Shen, George Chung-Chi
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Users' adoption of mobile applications: Product type and message framing's moderating effect
by
Shen, George Chung-Chi
Published in
Journal of business research
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2
Effective marketing communication via social networking site: The moderating role of the social tie
by
Shen, George Chung-Chi
,
Chiou, Jyh-Shen
,
Hsiao, Chih-Hui
,
Wang, Chun-Hsien
,
Li, Hsin-Ni
Published in
Journal of business research
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Consumer choice of multichannel shopping: The effects of relationship investment and online store preference
by
Chiou, Jyh-Shen
,
Chou, Szu-Yu
,
Shen, George Chung-Chi
Published in
Internet research
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Consumer choice of multichannel shopping
by
Chiou, Jyh-Shen
,
Chou, Szu-Yu
,
Shen, George Chung-Chi
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Internet research
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