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    POLITICAL ADVERTISING AND ITS EFFECTS ON A PLURALIST ELECTORAL COVERAGE: A CASE STUDY OF THE 2009 CHILEAN PRESIDENTIAL ELECTIONS/PUBLICIDAD POLÍTICA Y SUS EFECTOS EN UNA COBERTURA ELECTORAL PLURALISTA: EL CASO DE LAS ELECCIONES PRESIDENCIALES DE 2009 EN CHILE

    POLITICAL ADVERTISING AND ITS EFFECTS ON A PLURALIST ELECTORAL COVERAGE: A CASE STUDY OF THE 2009 CHILEAN PRESIDENTIAL ELECTIONS/PUBLICIDAD POLÍTICA Y SUS EFECTOS EN UNA COBERTURA... by Echeverría, Juan Cristóbal Portales, Tejero, María Lourdes Vinuesa

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