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Childers, Terry L.
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Search Results - Childers, Terry L.
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Childers, Terry L.
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1
Are low-literate and high-literate consumers different?: Applying resource-matching theory to ad processing across literacy levels
by
Jae, Haeran
,
DelVecchio, Devon S
,
Childers, Terry L
Published in
Journal of consumer psychology
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2
Neurobiological perspectives on the nature of visual and verbal processes
by
Childers, Terry L.
,
Jiang, Yang
Published in
Journal of consumer psychology
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3
All Dressed up with Something to Say: Effects of Typeface Semantic Associations on Brand Perceptions and Consumer Memory
by
Childers, Terry L.
,
Jass, Jeffrey
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Journal of consumer psychology
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All Dressed Up With Something to Say: Effects of Typeface Semantic Associations on Brand Perceptions and Consumer Memory
by
Childers, Terry L.
,
Jass, Jeffrey
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Journal of consumer psychology
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Processing of Numerical and Verbal Product Information
by
Viswanathan, Madhubalan
,
Childers, Terry L.
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Journal of consumer psychology
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6
Memory for the visual and verbal components of print advertisements
by
Childers, Terry L.
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Psychology & marketing
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7
The effects of schematic memory on imaginal information processing: An empirical assessment
by
Smith, Ruth Ann
,
Houston, Michael J.
,
Childers, Terry L.
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Psychology & marketing
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8
Memory for the Visual and Verbal Components of Print Advertisements: ABSTRACT
by
Childers, Terry L
,
Heckler, Susan E
,
Houston, Michael J
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Psychology & marketing
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9
The Effects of Schematic Memory on Imaginal Information Processing: An Empirical Assessment: ABSTRACT
by
Smith, Ruth Ann
,
Houston, Michael J
,
Childers, Terry L
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Psychology & marketing
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10
Research Dialogue
by
Wyer, Robert S.
,
Shavitt, Sharon
Published in
Journal of consumer psychology
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Wiley-Blackwell Journals (Backfile Content)
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Backfile Package - Business, Management And Accounting Including Supplement 1 [Yub]
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