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Neale, Larry
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Search Results - Neale, Larry
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Neale, Larry
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1
Loyalty and the ritualistic consumption of entertainment
by
Neale, Larry
Published in
Continuum (Mount Lawley, W.A.)
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2
Interactions and consequences of inertia and switching costs
by
Lee, Richard
,
Neale, Larry
Published in
The Journal of services marketing
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3
Investigating the factors influencing the adoption of m-banking: a cross cultural study
by
Mortimer, Gary
,
Neale, Larry
,
Hasan, Syed Fazal E
,
Dunphy, Benjamin
Published in
International journal of bank marketing
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4
Gender identity and brand incongruence: when in doubt, pursue masculinity
by
Neale, Larry
,
Robbie, Renee
,
Martin, Brett
Published in
Journal of strategic marketing
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5
Measuring the effectiveness of technology-based marketing strategies from the consumer perspective
by
Fullerton, Sam
,
Brooksbank, Roger
,
Neale, Larry
Published in
European business review
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6
The international search for ethics norms: which consumer behaviors do consumers consider (un)acceptable?
by
Neale, Larry
,
Fullerton, Sam
Published in
The Journal of services marketing
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7
Consumer perspectives on the ethics of an array of technology-based marketing strategies
by
Fullerton, Sam
,
Brooksbank, Roger
,
Neale, Larry
Published in
Asia Pacific journal of marketing and logistics
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8
Perceived Justice and Email Service Recovery
by
Neale, Larry
,
Murphy, Jamie
Published in
Australasian marketing journal
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